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JioCinema announced the acquisition of digital rights to India’s Tour of West Indies 2023, which will include two Tests, three ODIs, and five T20Is.
The all-format bilateral tour begins on July 12 in Dominica with the first Test, followed by the second in Trinidad.
The Test series will kick off India’s World Test Championship cycle 2023-25.
The three-match ODI series begins on July 27 in Barbados and Trinidad.
The five-match T20I competition begins on August 3 in Trinidad, followed by two matches in Guyana and the final two matches in Florida, USA.
After shattering all records and achieving unprecedented levels of engagement, viewership, and concurrency during the TATA IPL 2023, JioCinema will continue to provide fans with their favourite sport in a never-before-seen format for free, Economic Times reported.
The limited-overs action will be broadcast in English, Hindi, Bhojpuri, Punjabi, Tamil, Telugu, and Kannada.
This is the first time a bilateral series will be shown in seven languages.
Viacom18 – Sports Head of Strategy, Partnership & Acquisitions Hursh Shrivastava, said, “JioCinema offered a seamless streaming experience that resulted in astonishing benchmarks never heard of. We pushed the boundaries of technological capability to affirm that sports is best experienced digitally. With the India Tour of West Indies 2023, we will forge ahead and offer our viewers a world-class presentation.”
The TATA IPL 2023 became the most watched digital event globally as JioCinema as more than 12 Crore unique viewers tuned in to watch the most thrilling TATA IPL Finals ever. The excitement and fervour of TATA IPL 2023 reached a fever pitch during the Final as JioCinema set a new World Record as 3.21 Cr. viewers were concurrently watching the action between Gujarat Titans and Chennai Super Kings.
