Hungama Digital Media, a pioneering force in digital entertainment, has rebranded its flagship Hungama App as Hungama OTT, marking a strategic evolution towards a unified, all-in-one destination for diverse digital content.
This exciting transformation reinforces Hungama’s vision of delivering seamless entertainment experiences, providing users with effortless access to originals, movies, music, podcasts, and more—all at their fingertips.
With the new identity of Hungama OTT, the platform now boasts a diverse and premium content library that caters to every type of entertainment enthusiast. Users can now dive into binge-worthy Hungama Originals, blockbuster films, and hit music videos, as well as explore a rich array of podcasts, audio dramas, and audiobooks. The expanded library features content in multiple languages, offering regional and international hits that resonate with a wide audience across genres.
Since its inception, Hungama has consistently been at the forefront of digital innovation, shaping user-centric experiences that redefine how audiences engage with entertainment. The rebranding to Hungama OTT is a testament to the company’s commitment to continuous innovation and enhanced accessibility, ensuring that whether you’re a movie buff, music lover, or podcast enthusiast, immersive and engaging content is always just a click away.
Hungama OTT offers an impressive video library, featuring over 5,000 films spanning Hollywood, Bollywood, and regional Indian languages, alongside a vast catalogue of more than 1,500 short films. In addition, the platform hosts 7,500+ hours of kids’ and television content, complemented by over 150,000 short-format videos covering music, film gossip, humor, spirituality, and more. This comprehensive content ecosystem positions Hungama OTT as a one-stop destination for unparalleled digital entertainment.
With 25 years of industry expertise and a reach that extends to over 600 million users globally, Hungama Digital Media continues to innovate and evolve. The company’s extensive library of more than 45 million assets, along with its robust distribution network across 75 countries and over 150 platforms, further cements its status as a leader in the digital entertainment landscape. Notably, Hungama’s social media community has soared to over 20 million users, while its social video platforms collectively reach an audience exceeding 10 million users.
The launch of Hungama OTT signifies a new chapter for the brand as it strives to deliver even more engaging, high-quality digital experiences to its vast user base. By integrating its diverse content offerings under one refreshed identity, Hungama Digital Media is set to revolutionize the digital entertainment space, ensuring that its audience can access all their favorite content with unparalleled convenience and variety.