Additionally, visitors spent 8.5 percent less time on the website during this period. These figures indicate a potential decrease in the novelty factor associated with the chatbot.

According to Similarweb’s Senior Insights Manager, David Carr, the declining traffic suggests that the initial excitement surrounding ChatGPT may be wearing off, Reuters reported.

RBC Capital Markets analyst Rishi Jaluria offered another perspective, pointing out that the data indicates a growing demand for generative AI solutions that provide real-time information. Despite this decline in website traffic, OpenAI remains a prominent player in the AI industry, with projected revenue of $200 million for the current year. The company also generates income by offering API access to its AI models for developers and businesses.