Tata Sierra, Rapido, Cadbury top Ormax cricket ad effectiveness study 
BARC India halts TV ratings pending licence renewal 
CCI clears Birla-led consortium’s Rs 16,660cr IPL champ RCB buyout 
Prasoon Joshi to head panel on measures to strengthen film sector 
On ‘IBD’ S5, Shilpa Shirodkar recalls first meeting with Big B 
Raghav Juyal’s ‘Bhai Tera Star Hai’ teaser out 
Netflix launches talent nurturing initiative for NxtGen India writers 
Indian Govt. to summon Meta over Insta CSAM ads allegations 
Five inspiring stories from ‘Tum Ho Naa-Ghar Ki Superstar’ 
In the Andhra Pradesh and Telangana markets, Radio City has announced an exclusive sales strategy partnership with Ramoji Group's Eenadu E FM. With this collaboration, Radio City will have a total of six radio stat...
Category: Television
Star Sports launches #BlueKnowsNoGender campaign
In the run-up to the ICC Women's T20 World Cup, Star Sports, the marquee tournament's official broadcaster and India's Home of Sports, launches the campaign #BlueKnowsNoGender, a rallying cry to rally behind the women's team as they begin preparations to face arch-rivals Australia ahead of the marquee t...
FIFA WC in Qatar drawing impressive viewership numbers
Sample some facts put out by FIFA for the soccer World Cup being held in Qatar.
# Group stage match versus Costa Rica generates the highest audience of the year in Japan.
# La Albiceleste's encounter wit...
TV9 Bangla organises lifestyle expo in Kolkata
TV9 Bangla, a Bengali news channel, hosted a lifestyle expo at the Biswa Bangla Mela Prangan (Milan Mela) ground in Kolkata. On December 2-4, the expo brought together under one roof consumer ele...
ZEE unveils new ad campaign for ILT20
ZEE Entertainment Enterprises (ZEE), one of the leading Indian media conglomerates, has unveiled a new advertising campaign featuring former Indian batter Virender Sehwag to announce the first season of ILT20, which is set to begin in the UAE in January 2023. In keeping with Sehwag's persona, the campaign vi...
Zee News, Zee Delhi NCR Haryana brings new shows
ZEE Media, one of the country's largest news networks, has always been the forerunner of all election coverage. This time, Zee News & Zee Delhi NCR Haryana are going all out to create an immersive experience for viewers in the run-up to the Delhi MCD election and Gujarat/Himachal assembly elections. Z...