Category: GECs

GEC (General Entertainment Channel) which is a TV programming service consisting of different programs like daily soap, reality shows, etc. which was broadcasting on different TV channels like StarPlus, Sony, ZEETV, Colors, etc.

COLORS lines up new year shows

COLORS lines up new year shows

The year 2022 marked the beginning of a new era in television, with the robust content slate becoming even more diverse as all pandemic-related restrictions were lifted. COLORS, one of India's leading General Entertainment channels, has upheld the ethos of providing fresh and wholesome content in both fict...

SONY BBC

Sony BBC Earth sets new benchmarks for 2023

Sony BBC Earth, one of India's popular factual entertainment channels, celebrated its fifth anniversary in 2022, promising to provide viewers with inspiring and thought-provoking content as well as meaningful engagements. This year, the channel delivered ground-breaking shows as well as intriguing i...

Cashfree Payments partners with Sony TV for Shark Tank India S2

Cashfree Payments partners with Sony TV for Shark Tank India S2

‘Shark Tank’, which debuted in India in 2021, quickly established a stronghold in the market, receiving an overwhelming response from brands and advertisers. The show will return for its second season on January 2, 2022. In an era of impactful marketing and effective advertising, brands are increasingly seeking partnerships that are one-of...