WhatsApp adds festive features as New Year messaging hits peak

WhatsApp adds festive features as New Year messaging hits peak

As billions of people across the globe prepare to welcome 2026, WhatsApp has said that New Year’s Eve continues to be its busiest day of the year, consistently setting new engagement records. The platform notes that the 24-hour celebration window often surpasses its already massive daily traffic of over 100 billio...


WhatsApp bans 1cr accounts/month amid Indian number

WhatsApp bans 1cr accounts/month amid Indian number

The government has raised concerns over the scale of misuse of Indian mobile numbers, even as WhatsApp continues to ban a large number of accounts every month for violations. Officials said the Meta-owned messaging platform has banned an average of 9.8 million Indian accounts per month up to October this year, but th...


WhatsApp launches hyper-local messaging campaign

WhatsApp launches hyper-local messaging campaign

WhatsApp has expanded its push towards inclusive digital communication with the rollout of the second phase of its India-focused initiative aimed at users who face barriers to text-based messaging.

The latest phase sharpens the platform’s focus on rural and semi-literate communities,...


Meta

Meta launches ‘Your Business Deserves Better’ campaign to empower MSMEs

Meta has rolled out a new marketing campaign titled ‘Your Business Deserves Better’, aimed at highlighting how small businesses across India are using Meta platforms to reach the right customers and drive meaningful growth. The campaign comes at a time when Meta says that as many as 92 per cent of businesses using its platforms in India are micr...


YouTube launches new à la carte TV plans in early 2026

YouTube launches new à la carte TV plans in early 2026

YouTube has announced that it will introduce a new set of subscription options, called YouTube TV Plans, beginning early 2026. The update was confirmed in a blog post published by Christian Oestlien, Vice President and Head of Subscriptions at YouTube, who said the upcoming plans are designed to offer users more flexibility and control over w...