OTT - Indian Broadcasting World

Nielsen includes YouTube measurement in Total Ad Ratings

Nielsen announced the incorporation of YouTube measurement for desktop and mobile within its Total Ad Ratings (TAR) solution in additional three markets in APAC: Indonesia, the Philippines, and Thailand. Advertisers want a more holistic view of their audien...

YuppTV bags ICC Men’s T20 WC-22 rights for 75 nations

YuppTV, a South Asian content focussed OTT platform, has announced that it acquired the broadcast rights for the ICC Men’s T20 World Cup 2022, scheduled between October 16 and November 13, 2022, for 75 nations.

QYOU Media acquires mobile gaming firm Maxamtech

India’s youngest and fastest-growing entertainment network QYOU Media India on Thursday announced that it has signed a binding term sheet to acquire a controlling interest in Maxamtech Digital Ventures, a six-year-old India-founded company that develops technologies and games for the mobile gaming industry.

Maxa...

ZEE5 to premiere Tamil original ‘5678’ Nov. 18

ZEE5, an Indian video streaming platform, announced its latest Tamil original series, ‘5678’, will premiere on the platform on November 18, 2022.

Directed by Vijay, Prasanna JK and Mrudhula Sridharan, and produced ...

MX Media announces its interactive platform MX Live

MX Media announced the launch of MX Live an interactive streaming platform that sees content creators entertain their fans in a live session. The platform is all set to host its first-ever in-person meet and greet session for its content c...

OTT made it possible a bold film like ‘Maja Maa’: Madhuri

Superstar Madhuri Dixit Nene says digital platforms have freed storytellers from the box office trap and made it possible for actors to embrace “bold” themes like her latest release ‘Maja Maa’.

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“This initiative will empower subscribers to pay online and subscribe to the channels they want to watch and get it activated on their TV sets in real-time without any delay. Without needing to undertake any software development, LMOs can approach Mobiezy for their pre-built and pre-integrated solution that uses NXTDigital’s news APIs and can be up and running with their own mobile apps within just a few days.”

RU Ediriwira, Group CTO, NXTDigital Limited

“With the launch of Partnership for Growth 3.0 we intend to expand our network with 40 new NXTHUBs, each offering up to 650 live TV channels and broadband. Our efforts are focused on harnessing the convergence of technologies, developing robust apps and creating new business models that will help the overall ecosystem, delivering the best experience to our subscribers. We hope to achieve a stronger foothold in the rural regions of the country and grow our subscriber base.”

N.K. Rouse, COO, NXT Digital Ltd

“One of the key principles of the Hinduja Group is ‘Partnership for Growth’. After 2.0 saw the launch of HITS to connect LMOs in even the most remote locations through the only satellite-based cable TV platform in India; 3.0 focuses not just on strengthening the overall ecosystem we have built, but harnessing the convergence of technologies – to be delivered through a national network of NXTHUBs. Video and broadband are only the beginning of the digital highway of services that we have developed for roll-out backed by a robust suite of innovative apps developed by service providers exclusively for our LMOs and subscribers.”

Vynsley Fernandes, MD & CEO, NXTDigital Limited

“Wireline broadband is becoming ever more important not only in connecting homes across the country but also small to large enterprises-to the digital economy. The NXTHUBs will be the perfect point-of-presence to offer broadband services to cater to these consumer needs.”

Yugal Kishore Sharma CEO, ONEOTT Intertainment Limited

Amazing and grim battle for survival. Guess it will end up in Supreme Court. All that NCLT asked Zee to do was to file a reply to Invesco petition for a EGM. Now this is getting too serious. So far Invesco has been hammered for demanding an EGM. What is Zee upto? Ofcourse my lawyer community knows better!