India’s creator economy is on an explosive growth trajectory and is projected to drive more than USD 1 trillion in consumer spending annually by 2030, according to a new report by the Boston Consulting Group (BCG).
Titled ‘From Content to Commerce: Mapping India's Creator Ec...
Gaurav Dwivedi on empowering India’s storytellers through WAVES OTT
It was a nostalgic yet forward-looking keynote by Gaurav Dwivedi, CEO of Prasar Bharati, at the World Audio Visual Entertainment Summit (WAVES) 2025, as he traced India’s public broadcasting journey — from radio’s golden era to the launch of its own OTT pla...
WAVES: Murugan unveils white paper on India live events boom
On the opening day of WAVES 2025 Union Minister of State for Information & Broadcasting and Parliamentary Affairs, Dr. L. Murugan, prepares to release a groundbreaking white paper titled “India’s Live Events Economy: A Strategic Growth Imperative”. The formal unveiling is scheduled to take place on May 3, 2025, during the presti...
India can lead global entertainment revolution: Mukesh Ambani
In a landmark address at WAVES 2025, Reliance Industries Chairman Mukesh Ambani laid out a bold vision for India to lead the next global entertainment revolution on Thursday. Speaking at the Jio World Centre in Mumbai, Ambani described the event as both “pioneering” and “historic”, capturing the optimism of a nation ready to take ce...
TRAI chief not in favour of separate rules for OTT, legacy b’casters
Broadcasting regulator TRAI on Thursday made it clear that it does not support a scenario where traditional broadcasters are burdened with heavier regulation compared to their OTT counterparts. The remarks were made by TRAI C...
Stakeholder alignment media’s big media challenge: BARC Chairman
At the ongoing WAVES Summit 2025 in Mumbai, Shashi Sinha, Chairman of the Broadcast Audience Research Council (BARC), made a strong and candid pitch for better stakeholder management in India’s media measurement ecosystem, emphasising that the country’s core challenge isn’t about technological capability, but about aligning various ...
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