Havas Group India launches sports culture, entertainment agency

Havas Group India launches sports culture, entertainment agency

Havas Group India has announced the launch of a UK-based creative agency, Cake, in the country. Cake India will be the country’s first creative agency specializing in sport, culture, and entertainment. The agency will be part of Havas Creative Group India, which has been growing exponentially on the back of client wins, acquisitions, and s...


Crunchyroll decreases cost of premium membership in India

Crunchyroll decreases cost of premium membership in India

Crunchyroll, the ultimate anime destination worldwide, announced today that anime fans in India have much more to be excited about now and in the months and years to come. The cost of a Crunchyroll Premium membership is decreasing in India as the subscription tiers shift to ₹79/month for its Fan subscription tier and ₹99/month for its Mega Fa...


Loco to broadcast FIFAe Pinnacle events in India

Loco to broadcast FIFAe events in India

The game streaming platform, Loco, has announced a broadcast agreement with FIFA, football’s international governing body to bring the centerpiece of the FIFA esports experience - FIFAe World Cup 2022, FIFAe Club World Cup 2022, and FIFAe Nations Cup 2022 to fans across India. Loco becomes the first and only India...


Grapes bags the integrated creative mandate for Zee Media

Grapes bags the integrated creative mandate for Zee Media

Digital agency Grapes announced that it has won the integrated creative mandate for Zee Media. The account won after following a multi-agency pitch and will be served from its Delhi office. According to Economic Times, the agency will be focusing on developing an integrated communication strategy and creatives across offline and digital m...


India’s MTNL, 7 other ISPs saw speed drop in Netflix index

Netflix now is actually marketing a $200 mn film

Netflix Inc.is trying a new approach in marketing its next big film: telling people it’s coming out.

The streaming service is orchestrating one of its biggest promotional pushes ever ahead of the July 22 streaming debut of  ‘’The Gray Man’, a spy thriller starring Ryan Gosli...


Moj launches ‘Moj Art Factory’

Moj launches ‘Moj Art Factory’

India’s number one short video app, Moj, recently launched its first-ever art competition, #MojArtFactory. This uniquely curated property is aimed at empowering art enthusiasts and creators across the nation to showcase their talent #MojArtFactory comprises four challenges – MakeOverArt, FusionArt, EmotionInArt, ColourSwitch, and one art batt...