Content - Indian Broadcasting World

Ektaa Kapoor lines up two new web series, Shefali Shah to lead one

Content creator Ektaa Kapoor is expanding her digital slate with two new web series, with Shefali Shah set to headline one of the projects. The move comes as her banner continues to deepen its collaboration with Netflix, building on a string of earlier releases. According to a UNI rep...

Samay Raina returns strong with ‘Still Alive’ YouTube special: COTT data

Popular comedian Samay Raina has marked a notable comeback to the digital space with his latest YouTube special ‘Still Alive’, which has delivered strong performance across key audience metrics and reaffirmed his position in India’s creator ecosystem. According to a press release from ...

Bata India launches new campaign featuring Taapsee Pannu

Bata India, India’s most trusted footwear brand, is set to launch its latest campaign, ‘Everyday Essentials. Reinvented’, bringing renewed focus to open footwear, an enduring staple in Indian wardrobes. Fronted by actor-enterpreneur ...

ABBY Awards 2026 names Raj Kamble, Senthil Kumar, Niraj Ruparel as jury chairs

The Advertising Club has announced the appointment of Raj Kamble, Senthil Kumar and Niraj Ruparel as Jury Chairs for the ABBY Awards 2026 Powered by The One Club | The One Show, strengthening the leadership line-up for one of India’s most prominent advertising honours. Raj Kamble, Founder and CCO of Famous Innovations, will chair the Outdoor ...

Moves afoot to empanel OTT platforms for govt. ads

The government has taken a significant step towards integrating streaming platforms into its advertising ecosystem by opening financial bids for the empanelment of over-the-top (OTT) platforms. The move is part of a broader strategy to strengthen digital outreach and streamline how government campaigns are delivered across emerging media channel...

DD, Council for Cultural Relations in pact to expand content reach

In a significant step towards strengthening India’s cultural diplomacy and global outreach, the country's national broadcaster Doordarshan signed a pact with the Indian Council for Cultural Relations (ICCR) to expand the reach of the country's cultural content globally using the broadcaster’s wide reach.

EXCLUSIVE PHOTOS

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“This initiative will empower subscribers to pay online and subscribe to the channels they want to watch and get it activated on their TV sets in real-time without any delay. Without needing to undertake any software development, LMOs can approach Mobiezy for their pre-built and pre-integrated solution that uses NXTDigital’s news APIs and can be up and running with their own mobile apps within just a few days.”

RU Ediriwira, Group CTO, NXTDigital Limited

“With the launch of Partnership for Growth 3.0 we intend to expand our network with 40 new NXTHUBs, each offering up to 650 live TV channels and broadband. Our efforts are focused on harnessing the convergence of technologies, developing robust apps and creating new business models that will help the overall ecosystem, delivering the best experience to our subscribers. We hope to achieve a stronger foothold in the rural regions of the country and grow our subscriber base.”

N.K. Rouse, COO, NXT Digital Ltd

“One of the key principles of the Hinduja Group is ‘Partnership for Growth’. After 2.0 saw the launch of HITS to connect LMOs in even the most remote locations through the only satellite-based cable TV platform in India; 3.0 focuses not just on strengthening the overall ecosystem we have built, but harnessing the convergence of technologies – to be delivered through a national network of NXTHUBs. Video and broadband are only the beginning of the digital highway of services that we have developed for roll-out backed by a robust suite of innovative apps developed by service providers exclusively for our LMOs and subscribers.”

Vynsley Fernandes, MD & CEO, NXTDigital Limited

“Wireline broadband is becoming ever more important not only in connecting homes across the country but also small to large enterprises-to the digital economy. The NXTHUBs will be the perfect point-of-presence to offer broadband services to cater to these consumer needs.”

Yugal Kishore Sharma CEO, ONEOTT Intertainment Limited

Amazing and grim battle for survival. Guess it will end up in Supreme Court. All that NCLT asked Zee to do was to file a reply to Invesco petition for a EGM. Now this is getting too serious. So far Invesco has been hammered for demanding an EGM. What is Zee upto? Ofcourse my lawyer community knows better!