YouTube turns 20 with AI-powered ad innovations

YouTube turns 20 with AI-powered ad innovations

Celebrating its 20th anniversary in style, YouTube unveiled a host of tech-forward advertising tools at Brandcast 2025, its annual showcase event, reinforcing its position as a performance-driven, culturally-rooted platform. Held under the theme “There’s Only One YouTube,” the event gathered creators, advertisers, and industry leade...


Molecules of Hope

Edstead unveils ‘Molecules of Hope’ docu-series

In a compelling tribute to India’s rapidly evolving healthcare landscape, research-driven documentary studio Edstead is set to premiere Molecules of Hope, a three-part documentary series capturing the human stories and scientific breakthroughs reshaping the sector. The series launches today, May 16, 2025, spotlighting the journeys of ENTOD Pharm...


Bharat Pavilion inaugurated at Cannes

Bharat Pavilion inaugurated at Cannes

India took centre stage at the Cannes Film Market on Tuesday with the grand opening of the Bharat Pavilion, just a week after hosting the World Audio Visual and Entertainment Summit (WAVES) in Mumbai.

The pavilion, set up by the Nati...


Premium OTT content down 12% in ‘24; cost pressures to intensify: report

Premium OTT content down 12% in ‘24; cost pressures to intensify: report

In a significant shift for India’s digital entertainment landscape, premium OTT content fell by 12 per cent in 2024 as streaming platforms slashed budgets for expensive productions in their ongoing pursuit of profitability. This trend, according to the latest EY-FICCI report, signals a strategic shift in the content strategies of ma...


Homebound

KJo unveils first poster of ‘Homebound’ ahead of Cannes premiere

Filmmaker Karan Johar on Wednesday unveiled the much-anticipated first poster of ‘Homebound’, just days before the film is set to make its world premiere at the prestigious Cannes Film Festival. The poster, which features lead actors Ishaan Khatter and Vishal Jethwa, was shared by Johar on his Instagram account, creating a stir among cinema l...