Tata Sierra, Rapido, Cadbury top Ormax cricket ad effectiveness study 
BARC India halts TV ratings pending licence renewal 
CCI clears Birla-led consortium’s Rs 16,660cr IPL champ RCB buyout 
Prasoon Joshi to head panel on measures to strengthen film sector 
Dhurandhar2′, ‘Main Vaapas Aaunga’ among 2026 H1 BO success 
‘Lock Upp: Sach Ya Sazaa’ tops Netflix India charts 
‘Raktanchal Season 3′ teaser out, streaming soon 
Centre widens scrutiny of Telegram, Signal over username feature 
Sony India teams up with Darshan Raval 
SPNI appoints Rasesh Upadhyay as Deputy CFO 
Bollywood megastar Amitabh Bachchan's sports drama ‘Jhund’ is set to release in cinema halls on March 4, makers have announced. The film marks the Hindi directorial debut of Nagraj Popatrao Manjule, best known for Marathi blockbuster ‘Sairat’ ...
Author: IBW Admin
Sony Interactive acquires video game developer
Sony Interactive Entertainment announced that it will acquire video game developer Bungie for $3.6 billion. Bungie is known for developing shooter games like 'Destiny' and 'Halo', the latter for which it worked until 2010. Ear...
Zee5 Global appoints Adhishree as VP, brand & content marketing
Zee5 Global on Tuesday announced the appointment of Adhishree Murdia as vice president, brand & content marketing, according to her LinkedIn post She wrote, “Delighted to take on new responsibilities starting today! My journey in media is...
AVGC gets a booster shot in form of task force for sectoral development
The Indian government on Tuesday announced the setting up of a task force to recommend steps for promotion of the animation, visual effects, gaming, and comic (AVGC) sector.
The sector of...
Over 24 TV news channels hit by satellite outage
On a day that would have the TV news channels on an overdrive because of the presentation of the country’s annual Budget by the government, more than two dozens channels went on the blink in the evening owing to a satelli...
Media and Entertainment Sector (Budget 2022 impact analysis) – All things digital
The Union Budget 2022 had a strong focus on digital push and digital consumption; there were multiple factors which augurs well for boosting growth in digital media. Some of them are enclosed below: 1) Encourage rural broadband connectivit...