ABP Network, a prominent media conglomerate in India, has unveiled a series of strategic changes within its sales leadership team, signaling a move towards optimizing operations and fostering collaboration for future success.

According to a press release, the changes, set to come into effect from May 1, 2024, aim to sharpen the company’s focus and agility, particularly as it gears up for a significant election cycle.

Reflecting on past achievements and anticipating upcoming challenges, ABP Network’s restructuring is poised to empower sales teams, enhance accountability, and adapt to evolving market dynamics.

Key highlights of the restructuring include elevations at both the national and regional levels:

At the national level:
Parul Kamra has been appointed as National Sales Head for ABP News & ABP Asmita.
Gautam Dutta assumes the role of National Sales Head for ABP Ananda.
Shailendra Hegde takes on the position of National Sales Head for ABP Majha.

At the regional level:
Saurabh Goel is elevated to Region Head – North.
Suman Mukherjee becomes Region Head – East.
Madhvi Gajwani has been appointed as Region Head – West for ABP News, ABP Ananda, and ABP Asmita.
Mahesh Borde takes on the role of Region Head for ABP Majha in the West, alongside overseeing the Network for the rest of Maharashtra.

Further strengthening its branch-level sales leadership:
Sonali Chauhan leads sales for ABP Ananda & ABP Majha in the North.
Rishabh Dua oversees sales for ABP News & ABP Asmita in the North.
Saheli Dhol leads sales for Consolidated & Team in the East.
Kumar Luthria leads sales for ABP News + ABP Asmita in the West.

Additionally, to drive the growth of its Spotlight IP:
Dhruv Bhattacharya leads All India Sales for Spotlight, continuing to manage state business for the North.
Surabhi Kesarwani becomes Spotlight Head for North, while Nishant Chaturvedi takes on the role for West & South. Prashant Kumar joins the Spotlight team for the West.

This restructuring underscores ABP Network’s dedication to innovation, customer-centricity, and maintaining its market leadership position. By empowering its teams and refining operational efficiency, ABP Network aims to achieve sustainable growth and deliver exceptional value to its stakeholders.