Telugu news channel ABP Desam celebrated its first anniversary on August 6, 2022 with an event in Hyderabad.

ABP Desam made a grand entry into the Telugu news publishing market with considerable fanfare, garnering more than 100 million views on its YouTube channel and 250 million pageviews on its website.

Quoting Comscore data, an ABP press release said ABP Desam is one of the top six websites after scaling up to 10 million MAUs in just a year.

Additionally, ABP Desam has amassed over 200,000 YouTube subscribers and is rapidly gaining followers on Facebook, Instagram and Twitter.

Established on July 29, 2021, ABP Desam aims at bringing unbiased and high-quality reporting of news from India and across the world in the Telugu language. It demonstrates a strong dedication to providing pertinent, interesting, and unbiased regional programming that meets the audience’s needs.

ABP Desam is known for supporting the news stories with numerous pictures and on-the-ground reports from a horde of reporters from around the two states.

It also has a special focus on exclusive and human-interest stories that impact the readers directly.

Within just one year of its inception, the news channel has become a hit with the female audiences in the 25-34 age group. It also ranks at #3 among Telugu publishers for the 25-34 age group (male & female combined; as per the latest Comscore MMX Report).

Going forward, ABP Desam’s goal is to maintain the top spot on ComScore’s leaderboard. Additionally, multimedia news items are being integrated to increase user engagement for the market’s rapidly changing consumer requirements.