Sony Pictures Sports Network (SPSN) has launched a new campaign for aiming the Sony Sports pack subscription.
The campaign highlights the consumer delights that Sony Sports brings with its diverse offering throughout the day in a year.
The campaign film interestingly features two neighbouring families, highlighting their perspective about the Sony sports channel. The Sporty Gupta Family, which is led by renowned actor Ranveer Shorey, and another is one that is Not-So-Sporty Mehta family, led by the talented actor Deven Bhojani.
Through this series of eccentric slice-of-life situations, the difference between the Gupta Family, which has subscribed to Sony Sports channels, and the Mehta Family, which hasn’t taken the subscription, is emphasized.
Whereas the Gupta family always has something to look forward to celebrating their sports, the Mehta Family is shown to have a mundane existence, and is always wondering as to what could be the source of delight for their neighbour.
The film concludes with Guptaji excitedly reciting the fully-loaded product offerings of Sony Sports, which keep his family fascinated, and suggesting to Mehtaji to subscribe to the Sony Sports channel as well.
Sony Sports promises an extensive line-up of high octane LIVE sporting events across genres such as Euro 2020, Copa America, Tokyo Olympics , SerieA, Sri Lanka vs India, England Vs India, Serie WWE, UFC and much more.
Tags:- @SonySports @SPNDIndia #SirfSonyPeDikhega #PooreSaalKaNon-Stop Sports
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