Tata Play Binge has strengthened its position as India’s most exhaustive OTT aggregator with the addition of Times Play, the digital-first streaming platform from Times Network.

The new partnership brings a wide catalogue of Hollywood blockbusters, web series, short videos, Pickleball content, and 11 premium live TV channels into Tata Play Binge’s unified entertainment ecosystem.

The Times Play integration enables Tata Play Binge subscribers to access Times Network’s leading entertainment, lifestyle, business and news content through a single subscription and seamless interface.

Viewers will now have direct access to Romedy Now, Movies Now, MNX, MN+, Zoom, Times Now, Times Now Navbharat, ET Now, ET Now Swadesh and Pickleball Now — strengthening the platform’s mix of live news and entertainment.

With this partnership, Tata Play Binge users can explore both long-form and short-form content from Times Play without switching between multiple apps or accounts.

This includes premium films, exclusive originals, breaking news, and Times Network’s marquee current-affairs shows. The move further solidifies Tata Play Binge’s position as a comprehensive aggregator, now hosting content from more than 30 popular OTT platforms.

Times Play, developed by Times Network, brings a rich slate of Hollywood favourites and originals such as ‘Reunion’, ‘India’s Story,’ ‘True Story of Angelina Jolie’, ‘Orphan: First Kill’, ‘The November Man’, ‘Barely Lethal’, ‘Southpaw’, ‘The Hurt Locker’, ‘Transporter Refueled’, ‘The Holiday’, ‘Frankly Speaking’, ‘Sawaal Public Ka’, ‘News Ki Paathshaala’ and more.

Pallavi Puri, Chief Commercial and Content Officer at Tata Play, said the integration reinforces the brand’s commitment to simplifying entertainment discovery. “At Tata Play Binge, our goal is to make entertainment discovery effortless by bringing together diverse content from India and across the world on one platform. The addition of Times Play strengthens this promise, offering viewers a richer mix of premium entertainment from Times Network.”

Times Network said the partnership marks a strategic alignment between two leading platforms committed to delivering world-class TV and streaming experiences. “Tata Play brings unparalleled reach and accessibility. This collaboration ensures that discerning audiences benefit from a richer, more seamless entertainment experience. Viewers will enjoy a unified journey powered by Times Play’s diverse catalogue of movies, series, news and live channels.”

The addition of Times Play follows a series of recent content expansions on Tata Play Binge, including integrations with WAVES by Prasar Bharati and BBC Player. Times Play now joins major platforms such as Prime Video, JioHotstar, Zee5, Apple TV+, Lionsgate Play, Aha, SunNXT, Discovery+, ShemarooMe, Chaupal, TravelXP, Docubay, VROTT, Animax, Hallmark+, Fuse+, ShortsTV, Curiosity Stream, DistroTV and more.

Tata Play Binge subscribers can access all 30+ apps through a single subscription on smart TVs (LG, Samsung, Android), the Tata Play Binge+ set-top box, Tata Play edition of Amazon Fire TV Stick, and via the web on TataplayBinge.com.

Netflix is available as a combo pack for Tata Play DTH subscribers, while Amazon Prime Video can be accessed as an add-on for Binge customers.

With this collaboration, Tata Play Binge continues building India’s most unified, clutter-free premium OTT destination for diverse audiences.