FanCode inks 4-year b’cast deal for Saudi football league

FanCode, India’s leading digital sports destination, has secured an exclusive four-year broadcast partnership with the ROSHN Saudi League, further cementing its position as a go-to hub for football fans across South Asia.

The deal, which also covers the Saudi Super Cup and Saudi Kings Cup, spans from the 2025-26 season through 2028-29, giving fans in India, Bangladesh, Sri Lanka, and Nepal unprecedented access to Saudi Arabia’s top-tier football action.

The first match under the partnership will be Al Hilal vs. Al Riyadh on August 29, followed by Al Nassr vs. Al Taawoum, ensuring Cristiano Ronaldo’s team features regularly. FanCode will stream over 150 matches annually, guaranteeing at least one Al Nassr game every week, alongside marquee clashes featuring Al Hilal, Al Ittihad, and Al Ahly.

The Saudi League’s global visibility has skyrocketed, driven by the arrival of world-class talent. Alongside Ronaldo, stars such as Karim Benzema, Ngolo Kante, Darwin Nunez, Sadio Mane, and Joao Felix headline the competition. New signings including Kingsley Coman, Inigo Martinez, Ivan Toney, Joao Cancelo, and Theo Hernandez have further raised its competitive edge.

Commenting on the development, Yannick Colaco, co-founder of FanCode, said: “We’re thrilled to bring the ROSHN Saudi League to fans across the region. With global icons like Cristiano Ronaldo and Karim Benzema, it has become one of the most exciting leagues to watch. Combined with our existing rights for LA LIGA, the EFL Cup, and major AFC tournaments, this strengthens our ambition to be a one-stop destination for football fans.”

FanCode, which serves over 20 million football fans, already holds rights to La Liga, Carabao Cup, AFC tournaments, A-League, J-League, and also streams top global sporting events like Formula 1, Moto GP, PGA Tour, and multiple T20 cricket leagues including the Caribbean Premier League, Super Smash, The Hundred, and ILT20.

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RU Ediriwira, Group CTO, NXTDigital Limited

“With the launch of Partnership for Growth 3.0 we intend to expand our network with 40 new NXTHUBs, each offering up to 650 live TV channels and broadband. Our efforts are focused on harnessing the convergence of technologies, developing robust apps and creating new business models that will help the overall ecosystem, delivering the best experience to our subscribers. We hope to achieve a stronger foothold in the rural regions of the country and grow our subscriber base.”

N.K. Rouse, COO, NXT Digital Ltd

“One of the key principles of the Hinduja Group is ‘Partnership for Growth’. After 2.0 saw the launch of HITS to connect LMOs in even the most remote locations through the only satellite-based cable TV platform in India; 3.0 focuses not just on strengthening the overall ecosystem we have built, but harnessing the convergence of technologies – to be delivered through a national network of NXTHUBs. Video and broadband are only the beginning of the digital highway of services that we have developed for roll-out backed by a robust suite of innovative apps developed by service providers exclusively for our LMOs and subscribers.”

Vynsley Fernandes, MD & CEO, NXTDigital Limited

“Wireline broadband is becoming ever more important not only in connecting homes across the country but also small to large enterprises-to the digital economy. The NXTHUBs will be the perfect point-of-presence to offer broadband services to cater to these consumer needs.”

Yugal Kishore Sharma CEO, ONEOTT Intertainment Limited

Amazing and grim battle for survival. Guess it will end up in Supreme Court. All that NCLT asked Zee to do was to file a reply to Invesco petition for a EGM. Now this is getting too serious. So far Invesco has been hammered for demanding an EGM. What is Zee upto? Ofcourse my lawyer community knows better!

Ashok Mansukhani, Corporate Law and Media Law Advocate at Ashokmansukhani Associates

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FanCode inks 4-year b’cast deal for Saudi football league

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