Prime Video has officially launched Apple TV+ as an add-on subscription in India, allowing Prime members to access the premium streaming service for Rs.99 per month.
According to a press release, this move expands marketplace of add-on channels, giving subscribers seamless access to Apple Originals within the Prime Video app.
With this integration, Indian users can now enjoy award-winning Apple TV+ content, including popular shows like ‘Ted Lasso’, ‘Severance’, ‘The Morning Show’, ‘Slow Horses’, and ‘Disclaimer’, alongside blockbuster films such as ‘Wolfs and The Gorge’.
Apple TV+ joins Prime Video’s extensive collection of add-on services, which already includes Lionsgate Play, Discovery+, BBC Player, Crunchyroll, Hoichoi, and Sony Pictures – Stream, among others.
The launch in India follows the global rollout of Apple TV+ on Prime Video, which is already available in countries like the US, Canada, Australia, and Europe. This collaboration aims to provide a unified entertainment experience for Indian audiences, allowing them to access a diverse range of streaming platforms under one roof.
Speaking about the launch, Kelly Day, Vice President of International, Prime Video, stated,“We’re delighted to continue to roll out Apple TV+ on Prime Video with the launch in India today, bringing Prime Video customers an even greater selection of TV shows and films, all in one app experience.”
Gaurav Bhasin, Head of Marketplace (Add-on Subscriptions & Movie Rentals), Prime Video India, emphasized the convenience this brings to Indian audiences, saying,“We have built Prime Video India as a first-stop entertainment destination offering a wide selection of premium programming. With Apple TV+ joining our add-on subscription marketplace, we are certain that Prime members in India will enjoy easy access to Apple Originals alongside their favorite Prime Video features.”
The add-on subscription model ensures a hassle-free user experience with benefits like:
Unified billing and login: No need for multiple usernames, passwords, or payment schedules—everything is managed through one Prime Video account.
Easy content discovery: Browse and search across all add-on services with personalized recommendations, all in one place.
Watchlist and downloads: Users can save, manage, and download Apple TV+ titles alongside Prime Video content.
TV channels steady, DTH shrinks; telecom, b’band subs up Jan-Mar quarter
MIFF premieres animated series on India’s women trailblazers
Network18 reaches 250mn TV viewers, crosses 65bn social video views: Akash Ambani
MIFF panel agrees youngsters driving documentary renaissance
At APOS, JioStar’s Chatterjee says India most demanding live sports market
Kayhan Ent launches ‘Smart KidZ’ on ZEE5 Kidz
After TV series, Netflix snags rights for ‘Sesame Street’ movie
Community screening of FIFA WC in Kerala to be licence fee free
Animation film ‘Mahaprabhu Jagannath’ gets big on-ground launch 


