After the success of its inaugural edition in Ahmedabad, Zee Business, in collaboration with Choice Broking, hosted the second edition of the ‘Bharose Ki Choice’ campaign in Delhi.

 This initiative aims to empower individuals to confidently navigate their financial futures, focusing on investor education, trust-building, and providing seamless access to financial tools.

The Delhi edition of the campaign featured a panel discussion on ‘How to Achieve Financial Freedom’, moderated by Saurabh Manchanda. The session brought together prominent speakers such as Anil Singhvi, Managing Editor of Zee Business; Kamal Poddar, Managing Director of Choice International Limited; and Vikas Khemani, Founder of Carnelian Asset Management and Advisors Pvt. Ltd. The discussion covered essential topics like trading strategies, investment insights, risk management, and the shifting preferences of Gen Z investors.

Attendees gained actionable advice and a deeper understanding of sound financial decision-making. This event also aimed to simplify the investment process, making it accessible for all individuals, while encouraging participation in a wide range of financial products such as stocks, mutual funds, IPOs, insurance, and secured instruments. Choice Broking, a respected name in financial services, ensured that participants had the right tools to make informed decisions.

Anil Singhvi expressed the campaign’s significance, stating, “The ‘Bharose Ki Choice’ campaign embodies our vision at Zee Business—to empower individuals with financial knowledge. It’s not just an event, but a movement to build trust and confidence in investors. Our goal is to provide clarity, guidance, and inspiration on everyone’s financial journey.”