Sonam Kapoor has signed with YRF Talent, the talent management division of film studio YRF, to manage her films, endorsements, event appearances, digital presence and personal PR.
Sonam’s return will kick off with two major projects, the details of which are still being kept under wraps, Economic Times reported.
YRF Talent stated that it will work closely with Sonam to create a disruptive brand identity that represents everything cool, from her film choices to her natural synergy with the world’s biggest fashion and luxury brands to her life choices as an independent-minded working mother.
BCCI signs 3-year Rs. 270cr IPL deal with Google Gemini
BECIL hunts for partners to manage govt clients’ SM projects
Rabindra Narayan’s new project GTC News starts GSAT30 test signals
BBC plans programmes for YouTube to shore up revenue, says FT
With Rs. 13,395cr, Indian box office has a ‘Dhurandhar’ run in 2025
Britain mulls Australia-style social media ban for children
Netflix switches to $82.7bn all-cash WBD deal to block Paramount
Zee Media Arena of Champions wraps up debut season
Collective Artists Network unveils HistoryVerse slate 

