India’s largest social skill gaming platform, WinZo, has roped in MS Dhoni as the official brand ambassador.

WinZo, which has successfully garnered a massive and loyal used base of over 75 million gamers and a portfolio of 100+ games within just 36 months, has cemented its position as India’s Social Gaming pioneer.

The partnership reiterates the company’s aggressive growth and branding strategy to establish itself as the most trustworthy household interactive entertainment brand.

MS Dhoni will feature as a part of WinZO’s upcoming multi-channel and multi-modal marketing and branding campaigns, the production of which is currently underway.

Speaking about his association with WinZO, Mahendra Singh Dhoni said ”Winning is always about mindset and attitude. I am thrilled to partner with the like-minded team at WinZO in their growth journey to disseminate this attitude of winning across the country. Being an avid games myself, I connect very closely with the vision of the company and am excited to be associated with the leaders of this rapidly growing trillion-dollar industry. Together with WinZo, we will strive to make this Indian brand become the global powerhouse of gaming and entertainment.”

Paavan Nanda, Co-Founder, WinZO said “Mahendra Singh Dhoni is one of the names that unite India in a true sense. His relatable and inspiring story and humble personality makes him a beloved and widely followed celebrity who personifies trust and success. He has won all there is to be in the world of cricket as India’s captain. We at WinZO are thrilled to have the ‘win-machine’ onboard.”

“Partnership with Mahendra Singh Dhoni who has proved himself to be a game-changer, a composed leader, and a winner surely resonates with the aspirations of the Indian youth and WinZO’s users. Together we aspire to take social gaming to the masses of this country cutting across age and gender,” Paavan added.