Tata Play has announced an exclusive promotional offer for its subscribers, bringing Apple Music’s premium audio experience to users across all Tata Play platforms including Tata Play Binge, the Tata Play Mobile app, and Tata Play Fiber. The offer aims to enhance customer engagement by offering seamless access to Apple Music’s expansive library and features through Tata Play’s digital ecosystem.

According to a company press release, the new collaboration between Tata Play and Apple Music allows new users to enjoy up to four months of complimentary access, while qualifying returning users will receive a three-month free trial. The offer is open to all Tata Play subscribers, whether they are Direct-to-Home (DTH) customers, OTT users, or broadband subscribers. With this initiative, Tata Play continues to expand its service portfolio beyond television and entertainment, offering an integrated digital experience.

Apple Music, known for its catalogue of over 100 million songs, curated playlists, and live radio, will now be accessible through Tata Play’s multiple platforms, giving users a unified and convenient way to explore premium audio content.

“At Tata Play, we’re constantly innovating to enrich our subscribers’ entertainment experience,” said Pallavi Puri, Chief Commercial and Content Officer at Tata Play. “This promotional offer is a testament to our commitment to delivering more value and convenience, giving our customers easy access to over 100 million songs, curated playlists, and live radio through Apple Music — now accessible via Tata Play platforms.”

Shalini Poddar, Director – Content and Services, Apple India, added, “Expanding our collaboration with Tata Play marks an important step forward in our growing partnership. With the integration of Apple Music, we’re delivering a more immersive and personalized audio experience for Tata Play’s audience and bringing Apple Music to even more customers.”

Subscribers can redeem the offer through a promo code, which activates their trial period on Apple Music. After the complimentary trial ends, the service will continue at a subscription rate of Rs.119 per month.

This collaboration marks a significant move for Tata Play, reinforcing its commitment to creating a multi-platform entertainment experience while providing users with added value through exclusive content partnerships.