Disney+Hotstar campaign rides SRK charm, wit

Disney+Hotstar campaign rides SRK charm,wit

So good was the campaign and so high is the brand value of King Khan, aka Shahrukh Khan, that even some mainstream media fell for it. If SRK is announcing the launch of his own streaming platform, it’s newsworthy.

In the end, it turned out to be a brilliant


Nickelodeon launches new campaign

Nickelodeon launches new campaign

The German Free-to-air TV Channel Nickelodeon has returned with the latest edition of the India leg of the global pro-socio campaign 'Together for Good'. This year, Nickelodeon, along with NGO partner Goonj, is inspiring kids to share with those in need and spread happiness, with the message of “Give More and Grow...


Nippon TV heads into MIPTV 2022 with three new formats

Nippon TV heads into MIPTV 2022 with three new formats

Nippon TV, Japan’s leading multiplatform entertainment powerhouse, Monday announced that it will head into MIPTV 2022 with three new formats, two of which are unscripted, ‘Dark Doubts’ (60min eps.) and ‘Turbo Brain’ (30-60min eps.) with one new scripted format ‘Tall Older’ (60min 10 eps.). All three of these formats...


B’desh draft digital rules draw criticism from global orgs

B’desh draft digital rules draw criticism from global orgs

The Bangladesh government’s proposed move to regulate the social media and OTT platforms has come under criticism from 45 international organisations, including Human Rights Watch.

The proposed Bangladesh Telecommunication Regulatory Commission (BTRC) Regulation for Digital, Social M...