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Viacom18 launches new campaign for FIFA World Cup 2022

Viacom18 has shared the first campaign for the upcoming FIFA World Cup 2022, which will begin on November 20. With the tagline ‘Isse Bada Kuch Nahi’, the campaign suggests that the world cup will overshadow all other entertainment. It calls it ‘The World’s Greatest Show’. For the football world cup, ...

MTV to premiere ‘MTV Spiltsvilla’ S14 on Nov.12

MTV is all set to premiere the 14th season of its dating reality franchise titled ‘MTV Splitsvilla X4’ on November 12 and air every Sat-Sun at 7 pm on the channel and Voot. The show will present a mélange of modern-day dating and classic romance, where true love ...

News18 Rajasthan launches new road safety campaign

News18 Rajasthan, owned by Network18, has launched a campaign around road safety to promote the usage of seat belts while driving. “सीटबेल्ट लगाइए सुरक्षित घर आइए” is an initiative to educate the viewers on proper usage of s...

Viacom18 Sports launches new campaign

Viacom18 Sports, India’s newest premier sports network, launched its 2022-23 NBA season ad campaign, ‘Morning Time Is Baller Time’, headlined by Bollywood superstar Ranveer Singh. The film opens with Singh blissfully calling it a night with a rooster in t...

BARC 44th Week: Sun TV, Star Plus leads in all genres

Broadcasting Audience Research Council (BARC) 44th Week (29th October – 4th November 2022) has released its report. Sun TV continues to dominate the list of top 10 channels for the past few weeks across all genres (All India 2+), the c...

WBD elevates Marybeth Strobel as EVP, Ad Sales

Warner Bros. Discovery elevated Marybeth Strobel to executive vice president, of advertising sales, managing the national sales bundle that includes Food Network, TLC, OWN, Cooking Channel, TBS Entertainment, Cartoon Network, and WB Syndication. Strobel w...

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“This initiative will empower subscribers to pay online and subscribe to the channels they want to watch and get it activated on their TV sets in real-time without any delay. Without needing to undertake any software development, LMOs can approach Mobiezy for their pre-built and pre-integrated solution that uses NXTDigital’s news APIs and can be up and running with their own mobile apps within just a few days.”

RU Ediriwira, Group CTO, NXTDigital Limited

“With the launch of Partnership for Growth 3.0 we intend to expand our network with 40 new NXTHUBs, each offering up to 650 live TV channels and broadband. Our efforts are focused on harnessing the convergence of technologies, developing robust apps and creating new business models that will help the overall ecosystem, delivering the best experience to our subscribers. We hope to achieve a stronger foothold in the rural regions of the country and grow our subscriber base.”

N.K. Rouse, COO, NXT Digital Ltd

“One of the key principles of the Hinduja Group is ‘Partnership for Growth’. After 2.0 saw the launch of HITS to connect LMOs in even the most remote locations through the only satellite-based cable TV platform in India; 3.0 focuses not just on strengthening the overall ecosystem we have built, but harnessing the convergence of technologies – to be delivered through a national network of NXTHUBs. Video and broadband are only the beginning of the digital highway of services that we have developed for roll-out backed by a robust suite of innovative apps developed by service providers exclusively for our LMOs and subscribers.”

Vynsley Fernandes, MD & CEO, NXTDigital Limited

“Wireline broadband is becoming ever more important not only in connecting homes across the country but also small to large enterprises-to the digital economy. The NXTHUBs will be the perfect point-of-presence to offer broadband services to cater to these consumer needs.”

Yugal Kishore Sharma CEO, ONEOTT Intertainment Limited

Amazing and grim battle for survival. Guess it will end up in Supreme Court. All that NCLT asked Zee to do was to file a reply to Invesco petition for a EGM. Now this is getting too serious. So far Invesco has been hammered for demanding an EGM. What is Zee upto? Ofcourse my lawyer community knows better!