CCI okays Airtel’s acquisition of Warburg Pincus DTH stake 
NDTV Marathi, 6th news channel from the stable, launched 
Korea Creative Content Agency to hold content expo in Sept 
Andhra’s political clash: Naidu, Kalyan vs. Reddy 
DocuBay releases ‘12 Digit Masterstroke’ 
News18 Network dominates YouTube views during second phase of Lok Sabha elections 
NueGo teams up with T-Series’ ‘SRIKANTH’ 
Prime Video announces premiere date for ‘Panchayat’ S3 
Star Pravah, a leading Marathi entertainment channel, is set to unveil the highly anticipated second season of ‘Aata Hou De Dhingaana’, a celebrity musical game show that captivated Maharashtra in its debut season.
Hosted by the dynamic Siddharth Jadhav, this unique blend of entertainment, music, and fun promises to keep audiences enthralled.
The inaugural season of ‘Aata Hou De Dhingaana’ took the region by storm, becoming the most prominent non-fiction show in Maharashtra and gaining immense popularity.
The viewership numbers were staggering, with a remarkable 41.7 million viewers tuning in for the first season, according to BARC data.
The show’s first season attracted over 15 sponsors, a mix of national and locally rooted brands from Maharashtra, with 100+ advertisers including the show in their campaigns. Joint-title sponsor Dabur has renewed its association for the upcoming edition, along with Hindustan Unilever, Amrith Noni, and several others recognizing the extensive reach the show provides for their brands.
Furthermore, numerous homegrown brands in Maharashtra are extending their association with the show, highlighting the platform’s potential for expanding their presence in the market.
The show is known for its creative and captivating segments, including the beloved “Saade Maade Shintode” (Get Set Spray). The upcoming second season promises a wealth of new and engaging segments, some making their debut on Marathi television.
The second season is expected to raise the entertainment quotient, featuring celebrities such as Tejashree Pradhan, Apurva Nemlekar, Sharvari Jog, and many more engaging in exciting musical games and challenges. As the show embarks on its second season, audiences can anticipate an even more spectacular and entertaining journey with Star Pravah.
Prepare for a thrilling and fun musical ride as ‘Aata Hou De Dhingaana’ Season 2 takes center stage on Star Pravah. Tune in starting October 21, 2023, and join Siddharth Jadhav and a galaxy of celebrities as they set the stage ablaze with their vibrant performances and Dhingaana-style entertainment.
