Rusk Studios unveils romcom 'Tuition Ke Baad' on YouTube
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2 years ago 06:17:12am Television

Rusk Studios unveils romcom ‘Tuition Ke Baad’ on YouTube

New Delhi, 30-December-2021, By IBW Team

Rusk Studios unveils romcom 'Tuition Ke Baad' on YouTube

Rusk Studios, has announced the launch of  a new romcom ‘Tuition Ke Baad’, featuring some of the freshest talent, on its YouTube channel Binge.

Rusk Studios claims to be a new-age entertainment production house in collaboration with Fyp, the digital money app for teens.

The web series promises the much-needed light-hearted entertainment with a relatable plot that revolves around the love and the lives of five school-going teens who find themselves in comic situations.

The first episode of this flagship launch started streaming on Wednesday at https://youtu.be/5tyI2DgzYMI. The series will air its fifth and final episode in the first week of January 2022, the company said in a press release.

Rusk has onboarded a cast of Instagram influencers and YouTube personalities like Abhishek Kapoor,  Mugdha  Agarwal , Sanyam Sharma and  Ritik Ghanshani who play the roles of Shole, Sneha, Jhatarburg and Aashiq, respectively.

From bunking tuition to getting into a fight with rival groups, ‘Tuition Ke Baad’ captures relatable scenarios centered on the life of four friends, all of whom are crushing on the female lead Sneha. Helping their friend in pursuing his first love, they find themselves in comical situations.

Fyp plays a vital role in providing school-going teens with financial independence and to become smart with money.

Kapil Banwari, CEO Fyp, said, “Teenagers of today are born in a digital world and it just doesn’t make sense if their money is physical and creating an account is a long affair of paperwork. Fyp App enables the teenagers to get easy access to money anytime from their parents or siblings in their Fyp wallet and have their own Fyp card for online and offline purchases.

“The series ‘Tution Ke Baad’ by Rusk and Binge has captured those moments that are relatable and close to the hearts of school kids. We are excited to associate with the series and hope it captivates them.”

Karanvir Sofat, Head of Revenue, Rusk Studios, added, “At Rusk Studios, we bring together a smart blend of entertainment and brand integrations by creating relatable IPs that drive immense value for advertisers. Delivering across an omnipresent network of platforms and multiple formats: long format on YouTube, short snackable bits on Facebook and Instagram; our content reaches its viewers no matter where they choose to view it.

“Targeting 6 million views on ‘Tuition Ke Baad’ over the course of next 10 days across Rusk’s multiple platforms, we aim to amplify brand’s connect with its TG.”

In the coming months, Rusk and Binge will be launching succeeding installments to its flagship content: The Sarkari Karyalay Season 3, One Tip One Hand Season 02, College Canteen —all centred around the love and the lives of Gen-Z and millennials.


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