Sony Pictures Networks India has appointed Rachin Khanijo as the Marketing Head of Sony Entertainment Television (SET).
Khanijo comes from Beginnen Media where he was the Chief Marketing Officer (CMO).
At Beginnen Media, he was responsible for Marketing, On-Air Promotions, Research, Corporate & Digital Communications, Public Relations & Distribution.
Beginnen Media operates rural focussed Hindi GEC Azaad TV.
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