PlayboxTV, an OTT aggregator, and Shucae Films, an OTT platform, have joined forces in a cross-promotional partnership aimed at enriching the entertainment landscape with culturally diverse content.
This strategic collaboration between PlayboxTV and Shucae Films, owned by Shucae Films Private Limited (SFPL), seeks to elevate the viewing experience for audiences worldwide. By curating content from various cultural backgrounds, the partnership promises to deliver an extensive range of entertainment options.
The collaboration will involve cross-promotional activities, enhancing visibility for both platforms and facilitating user acquisition and retention efforts. Users of both Shucae Films and PlayboxTV will gain access to content from each platform, thereby fostering mutual growth opportunities.
Aamir Mulani, Founder and CEO of PlayboxTV, expressed excitement about the partnership, highlighting Shucae Films’ diverse regional content as a valuable addition to PlayboxTV’s offerings.
Shucae Films, based in Mandi, Himachal Pradesh, and with an operational office in Delhi NCR, offers a wide array of streaming services catering to entertainment enthusiasts. Through this partnership, both platforms aim to tap into new markets and demographics, introducing regional content to untapped audiences and enhancing user engagement.
Manoj Doogra, Founder and CEO of Shucae Films, emphasized the shared vision of creating a platform where every viewer can find content they love. He views this partnership as a significant milestone in bringing diverse cultural experiences to viewers worldwide.
Shucae Films boasts an extensive collection of entertainment content, including feature films, web series, documentaries, and news updates on global affairs. With a focus on celebrating diverse cultures, the platform aims to provide informative and engaging content to its audience.
Through this collaboration, audiences can expect an enriched viewing experience with access to a plethora of content options available on both Shucae Films and PlayboxTV. This partnership marks a pivotal moment in the journey towards offering unparalleled entertainment choices to viewers across the globe.
Madras HC halts release of ‘Akhanda 2’ in major relief for Eros International
Kevin Vaz highlights India’s content surge at Asia TV Forum 2025
Gaurav Gandhi honored as M&E visionary at CII Summit 2025
Ministry of Tourism signs MoU with Netflix to showcase India’s destinations globally
GTPL Hathway unveils ‘GTPL Infinity’, new satellite-based HITS platform
Prime Video’s Nikhil Madhok calls for homegrown superhero in Indian streaming
Prime Video drops new posters for ‘Spider-Noir’ series
ShemarooMe rolls out 10-day ‘Gujju Film Fest’
Gracenote unveils new CTV ad platform to enable precise program-level targeting
TPL signs multi-year streaming deal with JioHotstar to boost digital reach 


