Acclaimed actor Pankaj Tripathi has joined hands with Euro Adhesives, a leading name in the construction chemicals and adhesive solutions industry, as its official brand ambassador, according to The Economic Times.

Known for his rooted performances and dependable screen presence, Tripathi’s association is expected to bring a fresh wave of relatability and trust to the brand’s image.

Euro Adhesives is looking to deepen its connection with Indian consumers across urban and rural markets. The company believes Tripathi, with his massive fan base and reputation for authenticity, perfectly mirrors the values of durability, reliability, and performance that Euro Adhesives stands for. This partnership comes at a time when the brand is expanding its product line and visibility across India, the ET report stated.

In a statement announcing the association, Tripathi expressed his enthusiasm for representing a brand that plays such an integral role in the day-to-day lives of builders and homeowners.