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PTC Play, the world’s most popular and largest Punjabi TV Network, has joined OTTplay Premium, India’s first AI-based OTT recommendation, and content discovery platform.
The partnership between OTTplay and PTC Play aims to provide wholesome family entertainment for all ages, including news, to its Punjabi audience.
OTTplay Premium is constantly working to create an ecosystem of tailored content under one roof. The application has received positive feedback from its users.
The OTTplay premium recommendation engine tracks and analyzes user activity on the platform before displaying tailored recommendations based on user preferences. Users can easily determine where to consume content of interest through its catalog pages.
OTTplay evolves from a content discovery engine that curates content from more than 60 Indian and global OTTs to a streaming platform that allows consumers to watch their favorite content on 15 different OTT platforms with a single subscription.
OTTplay premium, a premium membership site that offers 20,000+ titles, web series, and movies from 15 different OTTs at an affordable price, certainly lives up to its claim. Mazey karo grows in number.
Commenting on the collaboration, Avinash Mudaliar, Co-Founder and CEO – OTTplay said, “We believe in challenging and altering the status quo via interesting content and collaborations. We have always aimed to provide Indian consumers with the best experience possible, and introducing a diversified and comprehensive variety of content underscores that commitment. We have reinforced our focus on being a content democratizer in India and offering high-performing features to our consumers to experience flexible, entertaining, and binge-worthy content.”
Commenting on the association, Rabindra Narayan, Managing Director, and President, of PTC Network said, “We strongly believe that entertainment should be available on the go, and collaborating with OTTplay will help us achieve that goal in the best way possible. The Punjabi industry has made significant progress and now has a wide audience; we look forward to this partnership to provide wholesome entertainment to a larger audience.”
