Kuku TV has been named ‘Best New Short Drama App’ at the prestigious Sensor Tower APAC Awards 2025, marking a significant milestone for the platform in the fast-growing short-form entertainment segment. The recognition highlights Kuku TV’s strong performance and rapid rise in the competitive digital streaming landscape.

According to a press release from Kuku TV, the award citation noted that as short-form storytelling becomes increasingly central to on-the-go lifestyles. Kuku TV has emerged as a defining force in digital entertainment. The platform introduced premium micro-dramas to Indian audiences and recorded a multi-fold surge in downloads in 2025, ranking number one globally in growth within its category. The citation further stated that Kuku TV’s rapid ascent reflects the accelerating global adoption and popularity of short dramas.

The Sensor Tower APAC Awards are presented annually to recognise leading apps and publishers across the Asia-Pacific region, based on independent market intelligence and performance data. Winners are evaluated using proprietary frameworks that assess downloads, active users, engagement momentum, sustained growth and category leadership across both regional and global markets.