JioStar, the newly formed joint venture between Viacom18 and Star India, has announced the launch of JioHotstar, a groundbreaking streaming platform that merges JioCinema and Disney+ Hotstar. With this integration, JioHotstar is set to become a powerhouse of entertainment, offering an extensive library of premium content, cutting-edge features, and an unmatched user base of over 50 crore viewers. This unprecedented move marks a significant milestone in the global streaming industry, redefining how India consumes digital entertainment.
Kiran Mani, CEO – Digital, JioStar, expressed enthusiasm about the launch, emphasizing the brand’s mission to democratize premium entertainment. “At the core of JioHotstar is a powerful vision—to make premium entertainment truly accessible to all Indians. Our promise of Infinite Possibilities ensures that entertainment is no longer a privilege but a shared experience for all. By integrating AI-driven recommendations and offering streaming in over 19 languages, we are personalizing content like never before,” he stated.
Since morning today when consumers are clicking on Disney+Hotstar or JioCinema app, they are being directed to updates and a rebranded app, JioHotstar, which reflects the new status. However, consumers half-finished shows or watchlists don’t get impacted by this change.
Staying true to this vision, JioHotstar has introduced a model that allows users to watch their favorite shows, movies, and live sports without a subscription. For those seeking an uninterrupted and enhanced experience, the platform offers affordable subscription plans, starting at just Rs. 149 per quarter. Existing subscribers of JioCinema and Disney+ Hotstar can seamlessly transition to JioHotstar without any hassle.
JioHotstar is poised to become a one-stop destination for diverse entertainment needs, catering to India’s 1.4 billion population across ten languages. The platform boasts a vast catalog, including the largest collection of TV programming, exclusive originals, blockbuster movies, anime, reality entertainment, and global premieres. Setting a new benchmark, JioHotstar brings together Hollywood giants such as Disney, NBCUniversal Peacock, Warner Bros. Discovery HBO, and Paramount—all under one roof, making it one of the few platforms worldwide to offer such an extensive international lineup.
In addition to mainstream entertainment, JioHotstar is launching ‘Sparks,’ a flagship initiative designed to spotlight India’s top digital creators through innovative and engaging formats. Speaking on the entertainment offering, Kevin Vaz, CEO – Entertainment, JioStar, remarked, “JioHotstar is setting a new benchmark for digital-first entertainment. While we have endless entertainment to offer, we are committed to continually innovating and elevating storytelling, ensuring that every Indian, regardless of language, discovers content they love.”
JioHotstar is set to revolutionize sports streaming by offering immersive, interactive experiences tailored to every kind of fan—from die-hard sports enthusiasts to casual event viewers. The platform will be the home for marquee tournaments, including ICC events, IPL, and WPL, while also promoting grassroots cricket through the Indian Street Premier League and other pathway events under the BCCI and ICC.
Beyond cricket, JioHotstar is bringing global sporting excellence to Indian audiences, with live coverage of the Premier League, Wimbledon, Pro Kabaddi, and ISL. What truly sets the platform apart is its advanced streaming experience, featuring ultra-HD 4K resolution, AI-powered insights, real-time stats overlays, multi-angle viewing, and specialized ‘culture’ and ‘special interest’ feeds.
Sanjog Gupta, CEO – Sports, JioStar, highlighted the transformative nature of JioHotstar’s sports offerings. “Sports in India is more than just a game—it’s a shared experience that unites millions. JioHotstar is revolutionizing how fans experience live sports, combining the best of technology, access, storytelling, and innovation. Whether it’s the pride in India Cricket, the electric atmospherics of the Premier League, or the passion for India’s indigenous sports, we are committed to delivering a range of experiences that cater to both ‘lean in’ and ‘lean back’ behaviors across a billion screens,” he stated.
JioHotstar’s fresh brand identity reflects its mission to push the boundaries of digital entertainment. The ‘Big Bang’ symbol represents the dawn of a new era, while ‘Ripples’ radiate outward, signifying transformation, energy, and innovation. Beyond content, JioHotstar presents unparalleled opportunities for advertisers, leveraging its massive audience reach and advanced data-driven personalization to create impactful brand engagements.
As JioHotstar paves the way for a new era of streaming in India, it is not just shaping the future of entertainment—it is unlocking limitless possibilities for audiences, creators, and brands alike. With a commitment to accessibility, innovation, and diversity, JioHotstar is set to redefine digital entertainment, making it more inclusive and engaging than ever before.
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