Popular photo sharing and video sharing service Instagram has announced a new set of features, particularly for celebrities and high-profile creators, which will ensure that users are protected from abuse on the platform.

According to ANI, these features include the ability for people to limit comments and DM (direct message) requests during spikes of increased attention and stronger warnings while posting potentially offensive comments.

Adam Mosseri, Head of Instagram, in a blog post, said, “We don’t allow hate speech or bullying on Instagram, and we remove it whenever we find it. We also want to protect people from having to experience this abuse in the first place, which is why we’re constantly listening to feedback from experts and our community, and developing new features to give people more control over their experience on Instagram, and help protect them from abuse.”

The new Limits feature of the Facebook-owned photo-sharing platform once turned on, will automatically hide comments and DM requests from people who don’t follow the user or who only recently followed them.

Stronger warnings will be shown by Instagram on the first instance when a user tries to post potentially offensive comments. The platform already throws up a warning when someone tries to post a potentially offensive comment.

Hence, if the platform realizes that a user is trying to post potentially offensive comments multiple times, it shows an even stronger warning – reminding them of its Community Guidelines and warning them that it may remove or hide their comment if they proceed.

As per ANI, in a bid to combat abuse in DMs and comments, the company has also announced a global rollout of its Hidden Words feature, which allows people to automatically filter offensive words, phrases, and emojis into a Hidden Folder. It also filters DM requests that are likely to be spammy or low-quality.