In a major boost to its football content portfolio, Eurosport India has secured the exclusive broadcasting rights for Major League Soccer’s (MLS) Sunday Night Soccer matches. This move comes as part of Eurosport’s strategy to cater to India’s growing appetite for global football action and bring premium international sporting events closer to Indian audiences.

Starting this season, Eurosport India will exclusively telecast live matches from the MLS Sunday Night Soccer lineup, featuring some of the biggest clubs and most electrifying talent from North America’s top-tier football league. Matches will be available to viewers across the country in English, with plans underway to explore regional language feeds in the future to reach a wider audience.

The development is significant at a time when Indian football viewership is expanding beyond traditional European leagues like the Premier League, La Liga, and Serie A. The MLS, which has been witnessing rapid growth globally — especially after Lionel Messi’s sensational move to Inter Miami — is expected to attract a new wave of Indian fans looking for fresh football experiences.

Eurosport India’s leadership expressed optimism about the partnership. In a statement, the network said the addition of MLS Sunday Night Soccer to its programming strengthens its commitment to bringing diverse and high-quality sports content to Indian fans. The broadcaster is also reportedly planning marketing campaigns around the MLS to build stronger engagement through social media, digital platforms, and on-ground promotions.

Previously, Indian audiences had limited options to catch MLS action live, relying largely on sporadic coverage through international streaming services. With this exclusive deal, Eurosport India aims to bridge that gap and offer a seamless, high-quality viewing experience to football lovers.

The timing of the partnership couldn’t be better for MLS either, as the league is aggressively expanding its global footprint ahead of the 2026 FIFA World Cup, which the United States, Canada, and Mexico will jointly host. With Indian football audiences becoming more sophisticated and adventurous in their viewing preferences, experts believe MLS could carve out a loyal fan base here.

Further details regarding the exact match schedules, studio shows, and possible collaborations with Indian football influencers are expected to be announced by Eurosport India in the coming weeks.