Cloud TV, India’s leading provider of smart TV operating systems, has launched its latest software update, Cloud TV 3.0, aimed at enhancing the user experience for affordable smart TVs.

This new update empowers smart TV manufacturers to offer superior digital entertainment to households across India, making digital content more accessible to a broader audience.

Cloud TV 3.0 introduces an array of innovative features designed to improve the smart TV experience. The update boasts an immersive user interface and a dedicated app row for easy content browsing, ensuring seamless navigation and smoother transitions.

The Cloud TV voice assistant now supports multiple languages, allowing users to search and play movies and shows in their preferred languages instantly. Additionally, the Cloud TV remote app enables users to access their TV screens directly from their phones, offering a seamless browsing experience.

Abhijeet Rajpurohit, Co-founder and COO of Cloud TV, commented: “As a homegrown brand, Cloud TV is the first and only ‘Make in India’ OS supporting the growth of TV localization. Over the past years, we have constantly endeavored to enhance the user experience for affordable Smart TVs. With Cloud TV 3.0, we enable over 170 TV device partners and 200 content partners to reach their audiences and improve the viewing experience for over 6 million users in India.”

Cloud TV 3.0 is designed to operate on a wide range of hardware, compatible with multiple chipset and RAM configurations, offering the latest features and a high-end user experience that facilitates digital content discovery.