Category: GECs

GEC (General Entertainment Channel) which is a TV programming service consisting of different programs like daily soap, reality shows, etc. which was broadcasting on different TV channels like StarPlus, Sony, ZEETV, Colors, etc.

Star Plus launches new ‘Trust Kare Kya’ campaign

Star Plus launches new ‘Trust Kare Kya’ campaign

Star Plus has ignited a widespread conversation across social media with its bold new thought-starter, ‘Trust Kare Kya’, a campaign that dares to vocalise a question many silently grapple with: Can you really trust a man? In a world where familiar gestures often come layered with caution, the line between ge...

Star Pravah

Star Pravah brings ‘Savitribai Phule’s inspiring story from Jan 5

Star Pravah is set to premiere its next landmark historical series, ‘Mi Savitribai Jyotirao Phule’, a powerful retelling of the life and legacy of Krantijyoti Savitribai Phule, India’s first woman educator and one of the most influential social reformers of the 19th century. According to a press release, the show, starring Madhurani ...

Zee Keralam

Zee Keralam unveils ‘Chembarathy & Durga Pattusaree contest’

Zee Keralam has announced an engaging new initiative for its audience with the launch of the ‘Chembarathy and Durga Pattusaree contest’, introduced alongside its two newly launched fiction serials ‘Chembarathy’ and ‘Durga’, which began airing this week. As part of the promotional activity, the channel is giving viewers the opportunity to win ...

Zee TV

Zee TV hits 3-year high in urban market share

Zee TV, the flagship Hindi GEC of Zee Entertainment Enterprises Ltd. (ZEEL), has recorded one of its strongest quarters in recent years, driven by a refreshed fiction slate and a sharper, audience-first content strategy, according to an Economic Times report. The channel has achieved a three-year high urban market share of 14.7 percent in Q2F...