GECs - Indian Broadcasting World

BARC Rating 16th Week: Star Sports 1 Hindi gets the lead in all genres

Broadcasting Audience Research Council (BARC) 16th Week (16th April – 22nd April 2022) has released its report. In India, for the past 2 weeks, Sun TV who has been taking the first spot in all genres has led back from Star Sports 1 Hindi with 2474.31 impressions (All India 2+), whereas Sun TV has taken the second spot with 2291.11 impressions...

Zee Tamil launches new comedy show ‘Joker Poker’

Zee Tamil, a Tamil GEC from the ZEEL family, has announced the launch of its rib-tickling non-fiction offering – ‘Joker Poker’, which airs every Sunday at 2 pm. The fun-filled show not only has some fun skits but some entertaining games as well. Each week 4 celebrity guests are put into two comic teams, who go head-to-head in four challenging...

Colors unveil digital campaign for ‘Dance Deewane Juniors’

Viacom 18’s general entertainment channel Colors has developed a multichannel and multiplatform digital and marketing campaign for its new kids’ dance reality show ‘Dance Deewane Juniors’. The show will feature celebrities such as Neetu Kapoor, Nora Fatehi, and Marzi Pestonji as judges while actor Karan Kundrra will be the host. The campai...

News18 Odia launches new campus campaign

News18 Odia, owned by Network18 has introduced a new campaign — Campus Ferilu Aaame (Back to Campus) – which will throw light on how students and teachers are preparing for post-pandemic physical classes. The month-long campaign started on April 9 and will go on till the end of the month. As the students and teachers are all set to reunite...

BARC Rating 15th Week: Sun TV maintains lead position in all genres

Broadcasting Audience Research Council (BARC) 15th Week (9th April – 15th April 2022) has re-leased its report. In India, Sun TV is continued to dominate the list of top 10 channels for the past two weeks across all genres (All India 2+), the channel registered 2643.56 impressions. Star Sports 1 Hindi is in the second spot with 2492.79 imp...

Sony AATH to premiere ‘Vighnaharta Ganesh’ on April 25

Sony AATH, the Bangla general entertainment channel brings in a visual delight for their viewers with the addition of ‘Vighnaharta Ganesh’ to their content line-up. The popular mythological show depicts the journey of Lord Ganesh in a never-seen-before avatar for the first time in the Bengali language. ‘Vighnaharta Ganesh’ will start airi...

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“This initiative will empower subscribers to pay online and subscribe to the channels they want to watch and get it activated on their TV sets in real-time without any delay. Without needing to undertake any software development, LMOs can approach Mobiezy for their pre-built and pre-integrated solution that uses NXTDigital’s news APIs and can be up and running with their own mobile apps within just a few days.”

RU Ediriwira, Group CTO, NXTDigital Limited

“With the launch of Partnership for Growth 3.0 we intend to expand our network with 40 new NXTHUBs, each offering up to 650 live TV channels and broadband. Our efforts are focused on harnessing the convergence of technologies, developing robust apps and creating new business models that will help the overall ecosystem, delivering the best experience to our subscribers. We hope to achieve a stronger foothold in the rural regions of the country and grow our subscriber base.”

N.K. Rouse, COO, NXT Digital Ltd

“One of the key principles of the Hinduja Group is ‘Partnership for Growth’. After 2.0 saw the launch of HITS to connect LMOs in even the most remote locations through the only satellite-based cable TV platform in India; 3.0 focuses not just on strengthening the overall ecosystem we have built, but harnessing the convergence of technologies – to be delivered through a national network of NXTHUBs. Video and broadband are only the beginning of the digital highway of services that we have developed for roll-out backed by a robust suite of innovative apps developed by service providers exclusively for our LMOs and subscribers.”

Vynsley Fernandes, MD & CEO, NXTDigital Limited

“Wireline broadband is becoming ever more important not only in connecting homes across the country but also small to large enterprises-to the digital economy. The NXTHUBs will be the perfect point-of-presence to offer broadband services to cater to these consumer needs.”

Yugal Kishore Sharma CEO, ONEOTT Intertainment Limited

Amazing and grim battle for survival. Guess it will end up in Supreme Court. All that NCLT asked Zee to do was to file a reply to Invesco petition for a EGM. Now this is getting too serious. So far Invesco has been hammered for demanding an EGM. What is Zee upto? Ofcourse my lawyer community knows better!