Instagram

Instagram launches ‘Instants’ for real-time photo sharing

Instagram has unveiled Instants, a new feature aimed at making photo sharing more spontaneous and less curated. The feature, which begins rolling out globally today, focuses on quick, unfiltered moments shared privately between close connections rather than polished public posts. Instants introduces a simpler and more casual way of communicat...


Hombale Films

Hombale Films enters overseas distribution with Ram Charan’s ‘PEDDI’

Hombale Films has officially announced its entry into the overseas distribution business, marking a major expansion for the production house that has delivered some of Indian cinema’s biggest theatrical successes in recent years. The company’s first international distribution venture will be ‘PEDDI’, the upcoming pan-Indian film starring Mega Po...


Sony MAX

Sony MAX rolls out campaign ahead of ‘Laalo’ TV premiere

Sony MAX has launched an experiential on-ground campaign in Mumbai to build anticipation around the World Television Premiere of ‘Laalo’, scheduled to air on May 17 at 1pm. As part of the activation, the channel transformed an autorickshaw into a moving “comfort zone” near a Krishna Temple in Mumbai, creating an emotionally driven experience ...