Asian Granito India, a leading tiles and bathware brand, has revealed its latest strategic move by signing Bollywood heartthrob Ranbir Kapoor as its brand ambassador.

The announcement, made on Wednesday, underscores the brand’s commitment to enhancing its market presence and engaging with a broader audience, particularly the youth segment.

In a statement, Asian Granito India expressed confidence that Ranbir Kapoor‘s association will bolster the brand’s appeal and resonate effectively with consumers across demographics.

The company anticipates that Kapoor’s star power and widespread popularity will elevate its visibility and strengthen its connection with consumers.

As part of the collaboration, Asian Granito India is set to roll out a comprehensive brand campaign featuring Ranbir Kapoor. The campaign will encompass various marketing channels, including television commercials, aiming to leverage Kapoor’s influence to amplify the brand’s messaging and reach.

The decision to enlist Ranbir Kapoor as the brand ambassador reflects Asian Granito India’s strategic vision to align itself with personalities who embody its values and ethos. By partnering with Kapoor, known for his charm and versatility, the brand aims to reinforce its position as a trusted and aspirational choice in the tiles and bathware segment.

With the upcoming brand campaign poised to showcase Ranbir Kapoor’s endorsement, Asian Granito India is poised to embark on an exciting journey of brand-building and market expansion, capitalizing on the immense appeal and reach of one of Bollywood’s most sought-after stars.