ABP News, a prominent news network, has unveiled its latest initiative, the ‘Adarsh Voter’ campaign, aimed at promoting informed voting and active citizenship.
Building on the success of its previous campaign, ‘Jeetna Aapka Zaroori Hai’, which encouraged voter participation in the 18th Lok Sabha Elections, the ‘Adarsh Voter’ campaign seeks to empower citizens with essential knowledge for making informed electoral decisions.
Through a series of educational comic strips, the ‘Adarsh Voter’ campaign intends to guide viewers in navigating electoral complexities, discerning factual information from misinformation, and making voting decisions grounded in reality.
These engaging visuals and compelling narratives aim to promote transparency and clarity amidst the noise of electoral campaigns.
An ‘Adarsh Voter’ is characterized as an individual who actively engages in the democratic process, seeks reliable information, and makes voting choices based on informed deliberation. ABP News aims to cultivate a generation of such voters through this campaign, fostering a culture of civic responsibility and participation.
The ‘Adarsh Voter’ comics will be disseminated across ABP News’ digital platforms and print media, reaching millions of viewers nationwide. In addition to this initiative, ABP News continues its comprehensive election coverage with shows like ‘Kaun Banega Pradhanmantri 2024’ and ‘Lok Sabha Elections 2024’, providing in-depth analysis, expert insights, and ground reports to ensure widespread access to essential electoral information.
As a leading news network, ABP News remains committed to upholding democratic principles and empowering citizens. The ‘Adarsh Voter’ campaign exemplifies this dedication, offering a unique platform for civic education and engagement.
Join the movement and become an ‘Adarsh Voter’ by following ABP News’ coverage and engaging with the educational comic strips to exercise your right to vote responsibly and shape India’s future.
Network18 reaches 250mn TV viewers, crosses 65bn social video views: Akash Ambani
MIFF panel agrees youngsters driving documentary renaissance
At APOS, JioStar’s Chatterjee says India most demanding live sports market
JioStar’s Vaz says focus is on creating integrated consumer experiences across screens
UK proposes sweeping SM ban for under-16s; WhatsApp exempted
MIFF premieres animated series on India’s women trailblazers
Classic animation gem draws audiences at MIFF
Disney-Pixar ‘Toy Story5’ debuts with $312mn global opening
Women-led OTT shows generate 47% more buzz: Ormax analysis
Typecasting thoughts haunt ‘Pyramid Scheme’ actors Shorey, Cheema 


