ABP Network tops Marathi market, secures strong positions across languages
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6 months ago 03:47:24pm Television

ABP Network tops Marathi market, secures strong positions across languages

New Delhi, 16 June, 2025, By IBW Team

ABP Network tops Marathi market, secures strong positions across languages

ABP Network has strengthened its position as a digital news leader yet again, emerging as a top performer in multiple Indian language markets, according to Comscore MMX-Multi-Platform data for April 2025. With an impressive reach of over 167 million unique users, the network has become the fourth-largest digital news platform in India, spanning websites, mobile apps, and YouTube.

As per a press release issued by ABP Network, the company also ranked third in terms of video reach on Comscore VMX MP rankings for March 2025, with 116.4 million unique users and 1.1 billion video views, outpacing major networks such as Zee Digital, Times Network, and NDTV.

A clear highlight of this achievement is ABP Majha’s continued dominance in the Marathi market, where it has held the No. 1 position for four consecutive months. The channel attracted 31.9 million unique visitors, outperforming TV9 Marathi, Sakal Media, and Lokmat by over 11 million users, underscoring ABP’s deep regional penetration.

In the Hindi digital news space, ABP News has secured the second spot, clocking 93.4 million unique visitors, standing shoulder-to-shoulder with legacy platforms such as Aaj Tak and Live Hindustan. Meanwhile, ABP Ananda continues to shine in Bengal — leading the Desktop and Mobile MMX rankings with 9.6 million users, and securing the second spot overall with 21.8 million social unique visitors.

ABP Nadu, the network’s Tamil offering, stood second with 11.7 million unique visitors, further strengthening its foothold in South India. Notably, ABP Desam, the youngest digital news brand in the network, rose to third place in the Telugu digital leaderboard, reaching 9 million users, ahead of veterans like News18 Telugu and Eenadu.

This multi-market success story reflects ABP Network’s commitment to regional journalism, robust content innovation, and tailored digital strategy. The network continues to scale up its operations, delivering high-quality news to an expansive and diverse Indian audience.

Founded nearly a century ago, ABP Network remains one of India’s most respected and credible voices in the broadcast and digital news landscape. Its portfolio spans across languages and formats, including ABP Studios — the network’s content creation vertical under ABP Creations — which produces original, non-news content.

With a total cumulative reach of 528 million individuals across India (Source: BARC, TG-2+, All India, FY 24-25), ABP Network’s latest performance signals not just continued relevance, but growing influence in India’s evolving digital news ecosystem.


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