OTTplay Premium, India’s AI-powered OTT aggregator, has announced a collaboration with Amazon Prime to provide Prime Lite benefits to its customers, a move that expands access to premium content and shopping perks for users across the country.
In a press release, OTTplay said the partnership will make Prime Lite subscriptions available in two ways—through bundled offerings with OTTplay’s partner Internet Service Providers (ISPs) across more than 1,000 cities and towns in India, and as a top-up at Rs.799 per year for OTTplay Premium subscribers. ISPs such as NetPlus, KCCL, NXT and Railtel are among those enabling the bundled plans, while Premium subscribers can enhance their existing package with Prime Lite’s offerings.
Through this association, OTTplay customers will enjoy access to Prime Video’s wide library of Indian and international Originals, TV shows and films in HD quality with ads, available on a single device of their choice. In addition, Prime Lite members can benefit from unlimited free Same-Day/Next-Day delivery, exclusive shopping offers, and early access to events such as Prime Day and the Amazon Great Indian Festival.

“At Prime Video, we remain committed to making it even more convenient for customers across India to access our diverse library of Indian and international Originals, movies, series, and more,” said Shilangi Mukherji, director & head of SVOD Business, Prime Video, India. “This collaboration with OTTplay not only further simplifies access to Prime Video’s high-quality content selection but also delivers additional shopping and shipping benefits through Prime Lite—from unlimited free One-day/Two-day delivery across millions of products to early access to exclusive deals, and much more.”
Avinash Mudaliar, Co-founder and CEO of OTTplay, called the tie-up a significant step for the platform. “Prime Video is a global leader in entertainment and bringing it to our platform reflects our commitment to delivering the most comprehensive and accessible video streaming experience in India. We are certain that our customers will appreciate the exciting combination of entertainment and other Prime benefits offered through this collaboration,” he said.

OTTplay Premium currently offers bundled access to over 30 leading OTT platforms, powered by an AI-driven discovery and recommendation system. The platform positions itself as a super aggregator, combining personalized streaming experiences with connectivity through its 1,000+ ISP partners. With the addition of Prime Lite, OTTplay aims to strengthen its vision of becoming India’s ultimate OTT super app, providing a one-stop subscription for entertainment across genres, platforms and languages.
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