With the IPL season up ahead, Jio has announced a 90-day free JioHotstar subscription for existing and new Jio SIM customers who opt for or recharge with a plan of Rs 299 or above.

Existing Jio SIM users recharging with Rs 299 (1.5GB/day or more) or above plan between now and March 31, 2025, will be able to avail the offer, as also those getting a new Jio SIM with Rs 299 (1.5GB/day or more) or above plan during this time period, PTI reported from New Delhi yesterday.

 “…for cricket lovers, Jio has announced an exclusive offer for existing and new Jio SIM customers. With just a Jio SIM and a plan of Rs 299 or above, customers can experience the ultimate cricketing season like never before,” a release said.

On offer also is a 50-day free JioFiber/AirFiber trial connection for home, it said.

Customers who have recharged before March 17, can opt for a Rs 100 add-on pack. The JioHotstar pack will be activated from March 22, 2025 (opening match day of the cricket season) for a period of 90 days.

Meanwhile, a Reuters report added billionaire Mukesh Ambani’s pricing strategy for the IPL and other cricketing events are closely watched as media rights for those have cost the merged group, India’s biggest entertainment giant, nearly $10 billion in recent years.

The JV runs more than 100 TV channels and streaming apps in India’s $28-billion media and entertainment market.