ET NOW Swadesh, the leading Hindi Business News Channel, is set to air a special initiative titled ‘Gold Mahakumbh’ on September 14, from 10:00 am to 2:00 pm.

This four-hour mega event will feature 20 industry experts providing deep insights into the world of gold and silver investments, just in time for the festive season.

‘Gold Mahakumbh’ aims to empower viewers with comprehensive knowledge on various facets of gold investments, ranging from market trends, investment strategies, and taxation to physical purchases and silver investment opportunities.
Key Segments Include:
1. Golden Asset Class (10:00 am – 11:00 am):
Experts such as Saiyam Mehra (Chairman, All India Gem & Jewellery Domestic Council), Nitin Kedia (National General Secretary, All India Jewellers & Goldsmith Federation), and others will explore the significance of gold as an asset class. The session will cover the role of gold as a hedging or investment tool, its potential future as a currency, and taxation implications.
2. Golden Trading Ki Pathshala (11:00am – 12 noon):
This segment, featuring industry professionals like Shivanshu Mehta (Director, India International Bullion Exchange IFSC Ltd), and Anindya Banerjee (Head, Research, Kotak Securities), will delve into gold and silver futures trading, hedging strategies, and utilizing derivatives tools to purchase gold or silver.
3. Golden Shopping (12 noon – 1:00 pm):
A segment dedicated to the physical gold market, with insights from leaders such as Suvankar Sen (MD, Senco Gold & Diamonds) and Ashish Pethe (Partner, Waman Hari Pethe). Topics will include gold hallmarking, the Hallmark Unique Identification (HUID) system, and taxation on gold purchases.
4. Silver Shopping (1:00 pm – 2:00 pm):
Focused on silver investments, this session will explore lucrative market options, featuring insights from Rahul Mehta (MD, Silver Emporium Pvt Ltd) and Chintan Haria (Principal Investment Strategist, ICICI Prudential Asset Management Company Ltd). The discussion will cover demand, price outlook, and hallmarking in silver.

Tune in to ET NOW Swadesh on September 14 from 10:00 am to 2:00 pm to gain valuable insights from industry leaders on gold and silver investments during the ‘Gold Mahakumbh’!