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Viraj Jit Singh has been appointed as Chief Revenue Officer (CRO) by Jio Entertainment Services.
Singh shared the news through a post on LinkedIn. His post read: “Blessed, grateful and excited for the opportunity – Chief Revenue Officer at Jio Entertainment Services.”
Before joining Jio, Singh worked at MX Player for over four years as a SVP and Head- Revenue for MX Player and MX Takatak.
He started his career with Wilson Sporting Goods India in the year 1996 as a business partner.
In 1999, he joined ESPN Star Sports as a manager of ad sales till 2005. In 2006, he joined Reliance Broadcast Network as Director of Sales for Big FM – North India and went on to become the National Director of Integrated Ad Sales.
In 2010, he joined Viacom18 Media as National Head – of Viacom Brands Solutions. There he got elevated to the role of National Head – Viacom 18 Live.
In 2012, he joined KidZania India as Chief Sales and Marketing Officer and worked there till 2018. This was followed by his four-year stint with MX Player.
