Zee Music expands in South India with major music rights deals

Zee Music Company has announced a major expansion in South India as it continues its journey to become a pan-India music label.

According to a Zee Music Company’s official Instagram post yesterday, the company has acquired the music rights for several upcoming films across Malayalam, Telugu, Tamil and Kannada, strengthening its multilingual music catalogue.

One of the biggest additions is the Malayalam film ‘I’M GAME’, starring Dulquer Salmaan, Samyuktha Viswanathan, Mysskin, Kathir, Antony Varghese and Parth Tiwari. Directed by Nahas Hidayath.

The film features music by Jakes Bejoy. Zee Music said its expansion in the South gained momentum after the success of the Malayalam film ‘Balan: The Boy’.

The company has also acquired the music rights for several Telugu films, including ‘Vikramarka’, ‘Pallaburusu’, ‘Happy Journey’, ‘Mega 158’, ‘NBK 111’, ‘Kanaka Durga’ and ‘VenkyAnil5’. Its Malayalam lineup also includes ‘Credit Score’, while the Kannada slate features ‘Birbal: Case 2’, ‘Vibhrama’ and ‘Mangala Gowri’.

In Tamil, Zee Music has secured the music rights for ‘Slumdog: 33 Temple Road’, starring Vijay Sethupathi and Tabu.

Zee Music has also acquired the music rights for the multilingual film ‘Toxic’, starring Yash, in Hindi, Kannada, Tamil, Telugu and Malayalam. Beyond films, the company has partnered with ZEE5 Malayalam’s upcoming hip-hop reality show ‘Kerala Underground’ and secured its music rights, including the recently released promotional anthem.

Speaking about the expansion, Sujal Parekh, Chief Business Officer, Zee Music Company, said the partnership with Wayfarer Films for ‘I’M GAME’ is another important step in the company’s pan-India growth strategy.

He added that the company looks forward to bringing quality music from talented composers to audiences across different languages.

The newly acquired films and music projects are scheduled to release this year and in 2027. With an expanding catalogue across Hindi, Malayalam, Telugu, Tamil, Kannada, Punjabi, Gujarati, devotional and other genres.

Zee Music Company aims to strengthen its position as one of India’s fastest-growing multilingual music labels.

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RU Ediriwira, Group CTO, NXTDigital Limited

“With the launch of Partnership for Growth 3.0 we intend to expand our network with 40 new NXTHUBs, each offering up to 650 live TV channels and broadband. Our efforts are focused on harnessing the convergence of technologies, developing robust apps and creating new business models that will help the overall ecosystem, delivering the best experience to our subscribers. We hope to achieve a stronger foothold in the rural regions of the country and grow our subscriber base.”

N.K. Rouse, COO, NXT Digital Ltd

“One of the key principles of the Hinduja Group is ‘Partnership for Growth’. After 2.0 saw the launch of HITS to connect LMOs in even the most remote locations through the only satellite-based cable TV platform in India; 3.0 focuses not just on strengthening the overall ecosystem we have built, but harnessing the convergence of technologies – to be delivered through a national network of NXTHUBs. Video and broadband are only the beginning of the digital highway of services that we have developed for roll-out backed by a robust suite of innovative apps developed by service providers exclusively for our LMOs and subscribers.”

Vynsley Fernandes, MD & CEO, NXTDigital Limited

“Wireline broadband is becoming ever more important not only in connecting homes across the country but also small to large enterprises-to the digital economy. The NXTHUBs will be the perfect point-of-presence to offer broadband services to cater to these consumer needs.”

Yugal Kishore Sharma CEO, ONEOTT Intertainment Limited

Amazing and grim battle for survival. Guess it will end up in Supreme Court. All that NCLT asked Zee to do was to file a reply to Invesco petition for a EGM. Now this is getting too serious. So far Invesco has been hammered for demanding an EGM. What is Zee upto? Ofcourse my lawyer community knows better!

Ashok Mansukhani, Corporate Law and Media Law Advocate at Ashokmansukhani Associates

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Zee Music expands in South India with major music rights deals

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