Advertising agency BBH India has strengthened its leadership team with the appointment of Deb Dutta as Executive Director and Head of Office, Mumbai. Based in Mumbai, Dutta will report to Himanshu Saxena, Managing Director of BBH India and President (North & East) at Saatchi & Saatchi India and Propagate India.

According to a BBH India press release, the appointment is part of the agency’s strategy to accelerate business growth, deepen client relationships and further strengthen its culture of creative excellence, effectiveness and business transformation. In his new role, Dutta will work closely with the agency’s leadership team to drive growth initiatives and expand BBH India’s presence in one of the country’s most competitive advertising markets.

Dutta brings more than two decades of experience across agency leadership, brand management, strategy and business transformation. He joins BBH India from McCann Worldgroup, where he served as Head of McCann Worldgroup Mumbai. Throughout his career, he has held leadership positions across multiple markets, including RAPP Malaysia, TBWA Indonesia, and Publicis Malaysia and Indonesia.

One of his notable achievements came during his tenure at RAPP Malaysia, where he built a full-stack creative business integrating content, eCRM, personalisation, digital, social media and technology-led solutions powered by data and analytics. He was also previously associated with Publicis Groupe India in a leadership role.

Commenting on the appointment, Paritosh Srivastava, CEO, Saatchi & Saatchi India, BBH India and Propagate India, said,“BBH Mumbai is home to some of the Groupe’s largest client relationships with focus on creative excellence. Over the last few years, it has built strong client partnerships and gained market share in what is arguably India’s biggest market. Having worked with Deb before and knowing his experience in building integrated businesses, I am confident he is the perfect fit to leverage our ‘Power of One’ model. I am delighted to welcome him back to the Groupe. His energy and ability to build strong client relationships and high-performing teams will be invaluable as BBH Mumbai steps into its next chapter.”

Himanshu Saxena, Managing Director, BBH India and President (North & East), Saatchi & Saatchi and Propagate, added,“BBH’s growing scale and creative reputation is now ready to take another leap. In view of Mumbai market’s significance, we felt it was the perfect time to bolster our Mumbai leadership stack with a seasoned talent like Deb. His integrated full-funnel experience and sensibility for breakthrough creativity perfectly fits BBH’s Zag mindset. I am super excited to welcome a talent like Deb in the team.”

Expressing his enthusiasm about the new role, Deb Dutta said, “I admire how the team at BBH India is focused on helping brands win a larger share of the market, and also invested in navigating the next phase of the creative industry. There couldn’t be a better time to join BBH and come back to the Groupe where I’ve spent a big part of my career. Excited to make the most of the ‘Power of One’ for all our client partners.”

The appointment comes at a time when BBH India continues to strengthen its position in the advertising industry. The agency was recently ranked among the top creative agency networks in India at Goafest 2026 and has been recognised at leading global and domestic award platforms, including Cannes Lions, D&AD, Effie, WARC, Goafest and Kyoorius.

BBH India currently works with a diverse portfolio of brands, including Garnier, Skoda, CaratLane, HDFC Ergo, Nestlé, Zee Network, Axis Bank, HDFC AMC, Hitachi, Taj Hotels, Amaron Batteries and Godrej Capital, among others. With Dutta’s appointment, the agency is expected to further strengthen its integrated business capabilities and drive the next phase of growth in the Mumbai market.