As per the latest BARC data for Week 40, 2022, 1st India News has raced ahead of News18 Rajasthan with 44 percent share in the 15+ All TG 24-hour, the news channel claimed on Thursday.

1st India News has been consistently performing better than the competition in the Rajasthan Urban market on a weekly basis among the key TG of 15-50 years male female ABC TG, it said.

In the same TG, 1st India Rajasthan has prevailed over the competition News18 Rajasthan week-on-week basis, with 46 percent share in week 39 and 45 percent share in Week 40, 2022, a press release from the Rajasthan-based channel stated.

Launched in 2013, 1st India News boasts of a strong reporter network of over 2,000 reporters and has deployed a reporter in each constituency of Rajasthan. The channel is usually the first to break accurate news. The latest BARC data clearly reflects that 1st India News is the preferred news channel of discerning Hindi news viewers in Rajasthan, the statement claimed.

Manoj Jagyasi, the channel’s Chief Business Officer, said, “For regular updates and high impact news days, viewers tune into 1st India News for credible and diverse news content. Key national advertisers and top clients in Rajasthan trust 1st India News to effectively deliver on their brand campaigns. We offer a wide range of customized media solutions, which has increasingly attracted interest from advertisers and media agencies alike.”