Prasar Bharati holds copyright over content, govt clarifies in Parliament 
‘One Battle…’, ‘Sinners’, Marty…’, begin Mar15 Oscars quest 
Govt admits ad code bars ‘miraculous’ claims in product ads 
Vaishnaw: Creator economy offers citizens a democratic platform 
Siddharth Anand, Abhishek Bachchan team up for horror thriller 
‘Muthu Alias Kaattaan’ trailer unveiled 
Star Gold to premiere ‘Son of Sardaar 2’ on television tomorrow 
NDTV’s Creators Manch S2 to be held in Delhi on March 14–15 
‘Raftaar’ set for theatrical release on July 24 
Nivedita Basu has joined the homegrown OTT platform ULLU as head of content strategy & business alliances.
In her new role, she will entail developing, creating, and producing original content and leading strategic business alliances for the platform.
The news was shared on Basu’s LinkedIn profile.
She has over two decades of experience in production and programming.
Prior to ULLU, she was at Balaji Telefilms for the post of creative director.
Basu has also been associated with other entertainment companies like Star, ZEE Entertainment, and Sony.
Speaking on her appointment, Vibhu Agarwal, Founder & CEO ULLU said, “We are delighted to have Nivedita on board as the Head of Content Strategy and Business Alliances. As we continue to expand and foray into different domains, Nivedita’s rich and illustrious experience will help us drive our goals. In her capacity, Nivedita will be responsible for not just creating engaging original content but also identifying the right talent for it. She will also lead our existing and new key business alliances.”
