Zee Business, India’s leading business news channel, has introduced a groundbreaking show series titled Jai Jawan Investment Plan, marking a significant step in supporting the financial well-being of the nation’s soldiers.

Launched on Kargil Vijay Diwas, on July 26, 2024, this initiative continues with fresh episodes set to air on August 15, 2024, aligning with India’s Independence Day celebrations, the channel said in a press release.

The Jai Jawan Investment Plan series is a dedicated effort to address the unique financial challenges faced by military families. Soldiers, who dedicate their lives to national defense, often struggle with managing their finances due to their demanding schedules. This series aims to provide them with essential tools and knowledge for informed financial planning, ensuring their families are financially secure and empowered.

Programming Schedule:

• August 15, 2024:
• Jai Jawan Investment Plan at 12.26 pm and 6.26 pm (repeat).
• Zindagi Jawaan Ki at 1.26 pm and 5.26 pm (repeat).

 

• August 17, 2024:
• Jai Jawan Investment Plan repeats airings at 7:26 am and 9:56 pm.
• Zindagi Jawaan Ki repeated airing at 9.26 am and 8.56 pm.

Anil Singhvi, Managing Editor of Zee Business, said, “Our soldiers deserve more than just our respect; they need our support in all aspects of their lives, including financial stability. The ‘Jai Jawan Investment Plan’ series is our commitment to giving back to the community that sacrifices so much for our nation. We hope this initiative will make a meaningful impact on the lives of our Jawans and their families.”

Pankaj Rai, Business Head of Zee Business, added, “At Zee Business, our goal is to ensure that the financial future of our Jawans is as secure as the borders they protect. This initiative reflects our commitment to stand alongside those who guard our nation, equipping them with the necessary financial tools and knowledge to secure their families’ futures.”